AHT Insurance
Digital | Web
Elevate the brand while honoring a 100-year legacy, with designs that balance modernity and tradition.
The goal was to modernize the brand while preserving AHT’s essence, resulting in a cohesive visual identity that blended tradition with innovation.
Website Redesign
Solution: The website was redesigned to be modern, functional, and engaging, showcasing AHT’s legacy with interactive elements.
Impact: The updated website boosted user confidence and increased engagement, with more time spent on the site.
Brand Guide
Solution: A brand guide was created with updated typography, color palette, and new visual elements to ensure consistency across all materials.
Impact: Ensured clarity and consistency, maintaining a unified visual identity.
Corporate Materials
Solution: Created customizable decks, brochures, signage, and digital displays with clear messaging to ensure brand impact at every touchpoint.
Impact: Provided flexible materials for diverse corporate needs while maintaining a strong digital identity.
Outcomes & Takeaways
Modernizing: The designs refreshed AHT’s identity while preserving its timeless appeal across all touchpoints.
User-Centric: The website redesign focused on a clean, interactive interface to boost engagement.
Brand Cohesion: A unified, flexible brand ensured seamless integration across materials, enhancing its image from meetings to events.