
Coastal K9 Rehabilitation
Branding
Embodies the spirit of the coast and the essence of canine rehabilitation, focusing on vitality, recovery, and an active lifestyle.
The goal was to create a custom logo that visually represented the mission: helping dogs regain strength and live healthy, active lives.
Moodboard & Iterations:
The design process for the Coastal K9 Rehabilitation logo was a collaborative effort to capture the brand’s core values through a dynamic yet serene visual representation. It began with a moodboard of various concepts, followed by exploring several design directions with different dog poses and movements.
Color Palette:
A key aspect of the design was selecting colors that conveyed calmness and healing, with focus on soothing tones of soft blues and greens.
Outcome & Takeaways:
After multiple iterations, the final design emerged with smooth, flowing lines that evoke both motion and serenity. The design is versatile, clean, and simple enough to scale across various platforms.